WWF – P’s joint promotion with Chen One.

WWF – P will launch a fundraising activity in the coming week in the form of a display stall at Chen One, one of the country’s leading chain stores. This fundraising cum awareness raising activity will continue until the final days of Ramadan.

This initiative will include the following activities:

This initiative will include the following activities: 1. Computer simulated conservation awareness programmes 2. Sale of Panda Product Range at a special discount of 20% for Chen  One's customer and a further 10% for our WWF – Pakistan members. 3. Sale of WWF – P’s flagship quarterly magazine Natura and greeting cards. 4. Sale of documentaries prepared by WWF – P TV Centre on Pakistan's environmental concerns, wildlife and conservation related issues, at designated times.

When it comes to labels that have stood the test of time, Chen One has maintained consistent design quality. This is their first collaboration with WWF – P towards encouraging the sale of environment friendly products. The Panda Product Range of WWF - P is manufactured using sound environmental and fair trade principles

“Purchasing WWF - P products is a valuable way of showing your support. Every rupee that you spend goes to our conservation projects, so you are actually investing in protecting 'the web of life' that sustains all of us,” commented Ali Bokhary, Marketing Manager, WWF – P.

Products are designed by specialists, and are selected for their high quality. WWF – P believes in providing the best, and wholeheartedly appreciates contribution and support from you. Proceeds from the sale of these products will go a long way in conserving the natural resources of Pakistan.

Buy our products and contribute towards saving the future!

For Further Information
Zai Paul
Marketing Executive
WWF - Pakistan, Lahore
Tel: 0092 42 5862360
Email:zpaul@wwf.org.pk