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21st March, 2011



An Hour Make a Difference is coming               
WWF-Pakistan first time in the history of Pakistan and WWF-Pakistan launched The Ambassadors of Earth Hour 2011 being sponsored by Inbox. Geo News is the offciail media partner for the Earth Hour 2011.
The official WWF-Pakistan’s Earth Hour Ambassador include; Wasim Akram, Iman Ali, Reema Khan Abrar-ul-Haq, Ateeqa Odho and Vaneeza Ahmed
WWF-Pakistan with the offcial Ambassadors of the Earth Hour 2011 has launched its Earth Hour Ambassadors to celebrate a worldwide commitment to ongoing change for the betterment of the one thing that unites us all – the planet.
Earth Hour started in 2007 in Sydney, Australia when 2.2 million individuals and more than 2,000 businesses turned their lights off for one hour to take a stand against climate change.
Only a year later and Earth Hour had become a global sustainability movement with more than 50 million people across 35 countries participating.





After a record breaking, unprecedented success of an inaugural launch of Earth Hour in Pakistan in 2010 with the support of all our partners WWF-Pakistan is all set to building on the momentum to celebrate the Earth Hour 2011 in a BIG WAY.

Pakistan joined 121 members of the international community on Saturday March 27th for Earth Hour 2010, a universal initiative for energy conservation, Global Warming and Climate Change by switching off the lights for one hour around the nation.  

Earth Hour 2011 will take place on Saturday 26 March at 8.30PM (local time). It will continue to be a call to action to every individual, every business and every community throughout the world.
A call to stand up, to take responsibility, to get involved and lead the global journey to a sustainable future. Supporting Earth Hour is something to be proud of. So show the world you’re taking action on climate change. Join WWF-Pakistan to give people a voice and work together to create a better future for our planet.

For media queries:
Marriyum Aurangzeb
Head Corporate Relation,and Fundraising.
WWF – Pakistan
Tel:+92-21-5689604
Tel: +92-21-5620896
Fax: +92-21-5689604
maurangzeb@wwf.org.pk